How we do it
We utilise numerous channels to collect consumer data on our clients' behalf. Click the entries below to find out more:
Telephone Surveys
We specialise in telephone surveys and conduct more than anyone else in the UK. To be precise, our graduate level interviewers based in our CATI (Computer Assisted Telephone Interview) Centres in UK, Canada, South Africa and the Philippines conduct over 1.4 million surveys each year. Our expertise, along with investment in the most up-to-date technology, ensures our results are not only exceptional but also efficient and cost effective.
As well as being the UK’s leading provider of telephone research, Phruit also provide a number of traditional and innovative research offerings.
In-Street Questionnaires
From our central location in Newark, Nottinghamshire, we are readily available to deploy our experienced interviewers throughout the country. Phruit’s ‘face2face’ team are great to use when looking for a solution that is more personable, gets a higher response rate, or needs to utilise visual materials for the project’s success.
Focus Groups
Our experienced researchers can design and carry out a dedicated focus group, aiming to get under the skin of your target audience and to discover ‘why’ instead of merely ‘what and where’. Also, due to our huge bank of ‘fresh consumer data’, Phruit can provide the recruitment element of the research project. We can find the people with whom you need to carry out research and at a fraction of the cost of other research companies.
Online Surveys
Our research team also has the capacity to utilise online methods to discover trends or opinions from your target audience.
Desk Research/Data Analysis
Need data interpreted? Or maybe you want an expert to research what is already out there (like reports or competitor information.) Our MSc level researchers can deliver valuable information back to your organisation that will help make well informed decisions.
'Comments Range'
The innovative new Comments Range provides a fun, imaginative and relaxing atmosphere in which insightful comments are recorded by people that matter. It’s ‘Big Brother’ style diary room not only captures exactly what your target audience are thinking and feeling, but also helps to ‘engage the unengaged’ and reach notoriously difficult demographics.
